With the increasing application of seismic technology across various fields, the output of scientific research outcomes is growing significantly. However, transforming these achievements into products that are easily understood and accepted by the public has become a significant challenge for earthquake science communicators. This study addresses the theme of “popularization of science and technology projects” by selecting a specific technology service program in the seismological field, namely the “Research and Application of Vibration Control Technology for Throwing Blasting in Heidaigou Open Pit Coal Mine,” as a practical case study and developing a comprehensive publicity plan. While disseminating earthquake science achievements and expanding the sources of popular science content, this paper proposes strategies for the popularization of science and technology projects related to earthquake prevention and disaster reduction: (1) In the evaluation phase, researchers should continue science communication efforts by exploring nonconfidential basic research, cutting-edge technologies, and projects within the earthquake industry that are closely related to public welfare. (2) In the development phase, the entire project lifecycle, from initiation and implementation to completion, should be monitored, and science communication plans should be designed for the content of each stage. (3) In the promotion phase, appropriate presentation formats should be selected according to the project characteristics, promotion channels, and audience demographics.